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Maybe you thought this year would be the year — but life, motherhood, or just not knowing where to begin pushed that dream to the back burner.
If that sounds like you, I want to gently remind you: it’s not too late to start.
When I first started The Potty School, I was a stay-at-home mom, pregnant with my third who was also beginning to homeschool (by choice). I didn’t have a fancy office, a business degree, or endless free time (I still don't have any of those). What I did have was a clear desire to serve families, a whole lot of prayer, and a willingness to learn as I went.
Fast forward, and I’m now running a business that reaches families all across the country. It didn’t happen overnight — but it did happen because I started with small, simple steps.
Today, I want to share some of the exact tools that helped me in those early days. These are resources I wish I had known about from Day One:
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Professional Email Address – Google Workspace
Set up a professional email like yourname@yourbusiness.com. It’s a small step that makes a big difference in how people perceive (and how you feel about) your business.
CRM & Client Management –
17hats
The very first platform I invested in! It handles contracts, invoices, scheduling, and automation — all in one place. Total game-changer for solopreneurs.
👉 Use my referral code crwwskbzsb for a 7-day free trial and get 50% off your first year.
Or, use this link to sign up and grab the discount directly.
We have since upleveled to SheOwns (a platform of HighLevel), which ensures our HIPAA compliance as well! Thanks Amanda Krill, who I met at Mom 2.0.
Business Bank Account – Chase for Business
Easy to set up online and essential for keeping your personal and business finances separate.
Business Credit Cards – Chase Ink Cards
Bonuses as of the time of publication, not guarnteed to be accurate at time of reading)
Earn bonuses and rewards on everyday business expenses.
Options include:
Travel Credit Cards for Business Owners
If you travel for business (or plan to), these are great options:
Tip: Your business may also qualify for a bonus of up to $500 when opening a Chase business checking account.
Membership Site Platform – Membership.io
This is the platform I use to host videos, transcripts, AI summaries, and even an AI chatbot. It’s boosted our membership and course sales more than I expected!
HR Platform – Gusto
Perfect for small businesses ready to run payroll or onboard help.
👉 Get $100 when you sign up and run your first payroll.
Review Platform – Shapo
Having great products or services is one thing — getting others to see those testimonials is another. Nearly 100% of our visitors view our reviews, and 4% even hover over them on our homepage. That’s powerful visibility!
Social Proof Notification Platform - ProveSource
Social proof matters. Having a business is one thing, but having satisfied clients, to the point that they will take the time to write a review is an entirely other matter.
These tools may seem small — but they build your business, your confidence and momentum, one step at a time.
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You don’t have to have it all figured out to begin. You just have to take that first step.
And if you’ve been waiting for a sign… this is it.
I’m cheering you on.
If you feel like sharing, I’d love to hear what business dream has been on your heart — and encourage you in it.